You have been hired as a marketing consultant in a company. The organization asks you to identify a sample population to determine the demand for a product or service they are planning to offer. You must provide an unbiased sample survey that best represents the population.
In your post,
- State the organization’s industry or purpose.
- Identify the product or services selected for conducting the survey.
- State the problem that the product or service will solve.
- Explain what the organization wants to learn about the product or services from the survey.
- Explain how and where you determined your sample population and why your sample choice will get the needed data.
- Determine a sample size that will adequately represent the population for your example and how you determined this is an adequate sample size in your survey.
- 200 words 1 scholarly resource, NO AI
2. There is no standard definition for big data or data mining. In this discussion forum, follow the general definitions used in your textbook. “Big data” refers to a data set that is too complex and big to apply traditional data analysis methods. “Data mining” is discovery-oriented compared to traditional databases when users know what they are looking for in the database.
In your post,
- Provide an example of a company collecting big data for competitive advantage.
- Explain why you chose this example.
- Describe the value data mining brings to this business and at least three pieces of evidence of how they use these insights.
- 200 words 1 scholarly resource NO AI
3. Piggy back the 2nd one but different forum
In this discussion, you will continue to review big data and data mining.
Instructions:
- Find a credible article on data mining practices by an organization in the library or online.
- Post a link to the article and/or upload the library document for your classmates.
- Discuss the organization’s data mining practices and how that helps them understand their customers and/or market.
- 200 words, 1 scholarly resource NO AI
