Task 1: Critical Analysis of Current Digital Technologies Instructions: Conduct a critical analysis of the digital technologies currently in use within your chosen company. Include strengths, weaknesses, and the role of these technologies

Assignment Tasks

Task 1: Critical Analysis of Current Digital Technologies

  • Instructions:
    Conduct a critical analysis of the digital technologies currently in use within your chosen company. Include strengths, weaknesses, and the role of these technologies in supporting business operations and innovation.

Task 2: Identify Digital Technology Gaps and Propose Innovations

  • Instructions:
    Identify gaps in your company’s current digital technology infrastructure. Propose one or more digital technologies to address these gaps, outlining the potential benefits of implementation. Provide evidence-based justification.

Task 3: Barriers to Implementation

  • Instructions:
    Describe potential barriers to implementing the proposed digital technologies, including organisational, financial, technical, and cultural challenges. Recommend strategies to overcome these barriers.

Formative Feedback

Students may submit a draft for formative feedback:

  • Distance learning students: Submit via email to your tutor at least 2 weeks prior to the final submission.
  • Blended learning students: Follow deadlines provided by your tutor.

Referencing and Academic Integrity

  • All arguments and analysis must be supported by credible sources using AU Harvard referencing.
  • Ensure that all sources are correctly cited to avoid academic misconduct.
  • Submissions must be entirely your own work; penalties apply for evidence of academic unfair practice.

Refer to the Arden Library for detailed referencing guides.

Submission Guidance

  • Submit before the deadline on iLearn. Late submissions will not be accepted and will receive a 0%.
  • Ensure that multiple files are clearly named and, if overwritten, use the exact previous file name to replace it.
  • Adhere to all instructions for formatting, word count, and referencing.

Assessment Overview:
The BUS4013 assignment requires students to produce a Technology and Innovation Research Report, which accounts for 100% of the module marks. The report evaluates a student’s ability to critically analyse digital technologies within a chosen company, identify gaps, propose innovative solutions, and address implementation barriers.

Key Pointers to be Covered:

  1. Critical Analysis of Current Digital Technologies (Task 1)
    • Evaluate existing digital technologies in use.
    • Highlight strengths and weaknesses.
    • Assess how these technologies support business operations and innovation.
  2. Identification of Technology Gaps & Proposed Innovations (Task 2)
    • Identify digital technology gaps in the organisation.
    • Recommend one or more digital technologies to address these gaps.
    • Justify recommendations using evidence and projected benefits.
  3. Barriers to Implementation (Task 3)
    • Describe organisational, financial, technical, and cultural barriers.
    • Suggest strategies to overcome these challenges.
  4. General Requirements
    • Maximum 2000 words ±10%, excluding tables, figures, footnotes, appendices, and reference list.
    • Include at least 10 secondary references (minimum one book and two academic journals) in AU Harvard style.
    • Submit via PDF or Word format, adhering to file-naming conventions.
    • Anonymous marking applies; do not include your name.
  5. Formative Feedback Opportunity
    • Draft submission allowed for distance learning students (at least 2 weeks before the final deadline).
    • Follow tutor-provided deadlines for blended learning students.

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