Task 1: Evaluating the current customer experience of your company with measures and metrics. In this section of the report, you need to discuss and analyze the following areas:- Identify the current customer journey with specific touch
Unit 33: Learning Outcomes LO3: Evaluate measures and metrics that seek to improve customer experience for a range of products and servicesLO4: Devise measures and metrics to improve customer experience within a given organisational context Scenario Customer experience is the combination of interactions between customers and organizations throughout the customer life cycle from awareness, consideration, conversion, retention…