You are tasked with managing the development and launch of a mobile health application. The project has a 7-month timeline starting on 2nd September 24 and a budget of £100,000.

SG7008 Fundamentals of Project Management Assignment Brief | UEL

SG7008 PART – A

SG7008 Overview:

You are tasked with managing the development and launch of a mobile health application. The project has a 7-month timeline starting on 2nd September 24 and a budget of £100,000. Your report should apply project management techniques, including Stakeholder Analysis, Risk Management, an expanded Project Schedule with at least 30 activities (divided into phases, showing dependencies), Critical Path Analysis, Resource Allocation, and Project Environment Analysis using PESTLE and SWOT frameworks.

SG7008 Learning Objectives:

  • Analyse stakeholder needs and influence.
  • Develop a project schedule with 30 activities, dependencies, and resource allocation.
  • Perform a Critical Path Analysis.
  • Conduct a PESTLE and SWOT analysis to evaluate external/internal factors.
  • Propose strategies for risk management and project success.

SG7008 Assignment Tasks:

1. Introduction (approx. 150-200 words)

  • Briefly outline the project scope and your role as the project manager.

2. Stakeholder Analysis (approx. 300-400 words)

  • Identify key stakeholders, their roles, and their influence. Use a Stakeholder Matrix to prioritise them.

3. Risk Management (approx. 400-500 words)

  • Identify at least 5 key risks. Use a Risk Register to assess probability and impact. Propose mitigation strategies.

4. Project Schedule (approx. 500-600 words)

  • Create a schedule with at least 30 activities divided into phases (e.g., Initiation, Design, Development, Testing, Launch). Include task dependencies and specify resource allocation for each activity.
  • Present this visually in a Gantt chart or similar.
  • Evaluate the costing for each activity, phase and the overall project

Example Phases:

1. Initiation (e.g., Project Charter, Stakeholder Identification) – 15 days
2. Planning (e.g., Requirement Gathering, Risk Planning) – 30 days
3. Design (e.g., UI/UX Design, Prototype) – 45 days
4. Development (e.g., Frontend/Backend, QA Testing) – 90 days
5. Launch (e.g., Marketing Campaign, Final Launch) – 30 days

5. Critical Path Analysis (approx. 300-400 words)

  • Identify the critical path, detailing tasks that must be completed on time for overall project success.

6. Resource Allocation (approx. 300-400 words)

  • Provide a resource allocation plan for each project phase. Discuss team roles and how resources are utilised efficiently.

7. Project Environment Analysis (approx. 400-500 words)

  • PESTLE (approx. 200-250 words): Assess external factors (Political, Economic, Social, Technological, Legal, Environmental) that impact the project.
  • SWOT (approx. 200-250 words): Analyse internal and external project factors (Strengths, Weaknesses, Opportunities, Threats).

8. Conclusion and Recommendations (approx. 200-300 words)

  • Summarise key insights and provide recommendations to ensure project success, including managing risks and stakeholders.

SG7008 PART – B

REFLECTIVE WRITING (700 – 1000 WORDS)

Your reflective log is used to capture your experiences on your learning journey in creating a Podcast for Project Management. You will comment on your learning experiences – not only what you learned, but also how you did it. It might help to maintain a weekly reflection on how your team worked together. Reflect on the following:

  • What went well, what problems did you encounter, and how were they resolved?
  • Identify the questions you have and what you have yet to learn. What new things did you learn about yourself through this process, for example, strengths and weaknesses?
  • In your reflection, acknowledge what you did not do. Recognise what you could have done. How could you have improved what you did do? How could you make better choices next time?
  • Identify any professional skills development you will need to undertake in the future. If so, what is it, and how are you planning to do this? Include the skills you would like to develop or improve.

NOTE: You should use the theories/models/concepts for this section, such as Gibbs’, Kolb’s, Belbin’s and Tuckman’s theories.

Reflective Writing

GRADING CRITERIA

 

DISTINCTION MERIT PASS FAIL

Depth of Reflection

Demonstrates conscious and thorough understanding of the writing prompt and the subject matter.

Examine the learning process, showing what learning occurred, how learning occurred, and how newly acquired knowledge or learning altered existing knowledge.

Demonstrates thoughtful understanding of the writing prompt and the subject matter.

 

Learning applies to a broader context of personal and professional life.

Demonstrates a basic understanding of the writing prompt and the subject matter.

Demonstrates little or no understanding of the writing prompt and the subject matter.

This reflection needs revision.

Use of Textual Evidence

Uses specific and convincing examples from the topics studied and makes insightful and relevant connections between the topic and/or own life experiences.

Uses relevant examples from the topic studied and makes relevant connections between the topic and/or own life experiences.

Uses general or vague examples from the text studied or your life to support some claims in the writing with some connections made between the topic, and/or your

own life experiences.

Uses unconvincing, poorly specified examples or does not include examples at all; not able to support claims with connections between the topic

and/or own life experiences.

Language use

Uses appropriate language that is precise and engaging, with a notable sense of voice, awareness

of audience and purpose, and varied sentence structure.

Uses language that is fluent, with evident a sense of voice, awareness of audience and purpose, and the ability to vary sentence structure.

Uses basic but appropriate language, with a basic sense of voice, some awareness of audience and purpose and some attempt to vary sentence structure.

Uses language that is either unsuitable and/or imprecise for the audience or purpose, with little or no

sense of voice, and limited awareness of how to vary

sentence structure.

Writing Conventions

Use language that is fluent and original, with an evident sense of awareness of purpose, and the ability to vary sentence structure.

Use basic but appropriate language, with a basic sense of awareness of purpose and some attempt to vary sentence structure.

Use language that is vague or precise for the audience with little sense or limited awareness of how to vary sentence structure.

Use language that is unsuitable for the purpose, with little or no awareness of sentence structure.

SG7008 Assessment Criteria

Criteria

Weighting

Stakeholder Analysis

10%

Risk Management

15%

Project Schedule (activities, dependencies, resources)

20%

Critical Path Analysis

10%

Resource Allocation

15%

PESTLE and SWOT Analysis

10%

Individual Reflection

15%

Clarity, Structure, and Presentation

5%

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